If you’ve watched ESPN or any sporting event this past week, you’ve seen the spot for the new Nissan Juke. (Read my review on the car here.) The spot has been played seemingly every commercial break all week.
It’s the one where a guy on his way to work gets an “emergency” call from his co-workers – meeting donuts were forgotten by an intern, an emergency by any office drone standards – so he puts his Juke into turbo boost and does the whole superhero thing.
Here’s what went on behind the scenes as they shot the spot. Along with some Will Ferrell/Judd Apatow-esque ad-libbing. So if you’re wondering how an office schlub crashed through a plate glass window (it was real glass), or how he looked so winded once he got to the meeting, check out the clip below.