
Smule’s Sonic Lighter - a 99-cent iPhone app that lets users light a virtual lighter on their phone, "blow it out" with their breath, light up other iPhones witha tap, and see a global map of where other lighters are lit - has gone beyond its original purpose as a cool thing to have on your iPhone. It's emerging as a pretty accurate geo-polling platform.
During the presidential elections, Sonic Lighter owners were given a choice of a blue flame for Obama and a red flame for McCain. 77% chose Obama blue over McCain red, accurately predicting who would be our next president. 63% went with a Steeler Gold flame over Cardinal Red during their Super Bowl flame poll, correctly selecting the winner.
Now Sonic Lighter is turning their oddly accurate flames to find an answer to the age-old question: Boxers or Briefs? Lighter owners were given a choice between a solid white flame for brief, or "tighty whitey," wearers, or green for guys who prefer boxers. Currently, boxers are the leading choice of world-wide underwear wearers 68% to 32%. This highly unscientific poll does however, leave out those of us who prefer boxer briefs or going commando.
You can check out the real-time updates of the debate
here, and grab the app for yourself at
www.smule.com. Meanwhile I'm going to suggest their next poll be: Real or "Enhanced"?