
Do you have Swagger? If so, Old Spice is looking for you.
See, the folks who brought you Bruce Campbell singing Hungry Like The Wolf want to help you where you’re hurting the most. All summer long, Old Spice plans to “Swaggerize Your Wallet” by rewarding those who demonstrate their Swagger in a competition that challenges mind and body.
Lucky winners stand to earn big bucks, enabling them to buy awesome stuff, allowing them to Swagger even harder. And thus, the circle of Swagger is replenished.
The first round of challenges begins June 15th, and includes, but is not limited to:
Make a Cake in the Shape of the Swagger Logo:
Submit a video of a Swagger logo–shaped cake (the bigger, the better) being eaten by one or more people. No longer than five minutes. Judges will reward their favorite entry with $500.
Throw Swagger Product Like a Fastball:
Submit a video of someone throwing one of the Old Spice Swagger family of products at least 65 mph as clocked by a radar gun. The faster, the better. No longer than three minutes. Judges will reward their favorite entry with $1,500.
Hold a Swagger Sign at a Televised Game:
Submit a personal photo of a sports fan who incorporates the words “Old Spice Swagger” into a homemade sign held at a televised sporting event. Event must be specified. Judges will reward their favorite entry with $2,500.
Tony Stewart Look-alike Contest:
Since Old Spice is the official deodorant of NASCAR and sponsor of Stewart’s No. 14 car, why not reward someone for looking like him? Submit a personal photo of a Tony Stewart look-alike, male or female, holding one of the Old Spice Swagger family of products. Judges will reward their favorite entry with $500.
New challenges will be posted all summer long. Head on over to
www.oldspice.com for more details.
Now, go forth and Swagger.