
Matt Allen is the Ice Cream Man. He travels North America in a '69 Chevy Step Van handing out ice cream. To whoever wants it. Free. For no other reason than one day he decided it might be cool to give out free ice cream. (I'm thinking he wasn't sitting in a plush corner office in the executive suite when he made this decision.)
According to Allen's
site he has crossed the country twice and given away over 125,000 free ice creams in three years. Mostly at festivals and concerts. (If you're in the market for a frozen freebie, his schedule is on the site. He's at Lollapalooza this weekend.)
Allen isn't a lone ice cream ranger, driving and handing out all those cones by himself. He started out alone, but now has sponsors (who supply the frozen giveaways), biz partners, and a crew of over 100 volunteers. (And I can't even get two of my friends to help me move.
)
"This is about getting people to think about things a bit differently, proving that you can do anything with your life," says Allen. "I want to give away ice cream. It’s that simple. I can't be the only one who thinks this is a good idea." No, Matt. You're not the only one. I just haven't decided yet if this is an incredible act of kindness towards your fellow man, or incredibly creepy. I'm inclined to lean towards kindness.
To sponsor Matt's frozen philanthropy, you can pledge on eBay.
Click here for info.