My post last week talked about product placement in entertainment and what marketers are doing to make sure we see their product. Well, it seems some of those marketers have taken product placement to extremes.

This past weekend, a buddy of mine (no, really, a buddy of mine, I swear), discovered that product placement has started creeping into the last bastion of product-free entertainment - pornography. Here's the example that he forwarded me, complete with his smarmy, lolcats caption that suggests McDonald's was behind the stunt.

Whether McDonald’s actually paid to have a Big Mac (insert "special sauce" joke here), featured in "Rhode Island Raunch" (my buddy's "indie porno of the year"), I can't say for sure – but I wouldn't be surprised. Marketers are constantly looking for the next big thing, whether it's clickable objects within online videos, or completely ridiculous porno product placement.

My only hope is that Hummer doesn't get any crazy ideas. And more importantly, that the Burger King keeps his Whopper out of it.