Nike, the mega shoe/apparel/eyewear/golf/sports equipment company you want to hate, but just can't, has combined two things guys love: Golf and blowing stuff up.

To promote their new, just-barely legal, extra-long driving golf ball, dubbed Juice 312, (apparently after Barry Bonds, a huge golf fan), they have videos of pseudo lab tests posted on their website. In the videos, two lab-coated, goggle wearing "scientists" shoot the balls into things like lava lamps, jello molds, and jars of mayo. You view the explosive results in super slo-mo. And if you play golf like I do, you're used to watching your shots smash things into pieces.

Watch the videos here.